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Investment Opportunity: New Theme Park for the Waikato
6 Sep 2019  

Investment Opportunity: New Theme Park for the Waikato

A multicultural theme park planned for the Waikato is seeking mid-term investments.


Five ways live chat can lift online sales and drive customer delight
1 Aug 2019  

Five ways live chat can lift online sales and drive customer delight

Today’s visitors are savvy and, more than ever, impatient! When researching travel online, people want – and expect – immediate answers. Maverick Digital outlines five ways live chat can help you drive customer delight and increase direct bookings.


New Qrious Report provides monthly visitor insights for your area
17 Jun 2019  

New Qrious Report provides monthly visitor insights for your area

A timely alternative to the CAM for New Zealand tourism operators and local government.


Heli Glenorchy’s ‘once in a lifetime’ heli-adventures
14 May 2019  

Heli Glenorchy’s ‘once in a lifetime’ heli-adventures

SPONSORED Heli Glenorchy is a small, family owned company offering scenic helicopter flights from Glenorchy Airfield. With a genuine connection to the area, our friendly local pilots and small specialised MORE »


Watch: Adara’s Jonathan Hardy talks tourism insights with Tomahawk
6 May 2019  

Watch: Adara’s Jonathan Hardy talks tourism insights with Tomahawk

Tourism marketers are dealing with a very particular set of behaviours that make it hard to use data the way many other marketers do.


Shotover Jet’s new look is more than meets the eye
24 Apr 2019  

Shotover Jet’s new look is more than meets the eye

Queenstown’s iconic Shotover Jet has unveiled a fresh new look for its fleet of twin-engine jet boats.


South Island operators to take centre stage as China interest snowballs
8 Apr 2019  

South Island operators to take centre stage as China interest snowballs

A trio of South Island snow experiences is set to capitalise on China’s growing interest in winter sports after winning three of the six spots in the latest round of Christchurch Airport’s New Horizons programme.


New Entrant: How ADARA plans to plug NZ tourism’s data gap
4 Feb 2019  

New Entrant: How ADARA plans to plug NZ tourism’s data gap

ADARA’s VP of tourism for Asia Pacific, Matthew Zatto, on what the global data company’s arrival in NZ means for the country’s tourism industry.


Digital Domination in 2019: Protect your brand and own the conversation
28 Jan 2019  

Digital Domination in 2019: Protect your brand and own the conversation

From operations to marketing, digital technology offers so much opportunity to create a better visitor experience. So, why are so many tourism operators not leveraging digital to their advantage? Maverick Digital’s Founder and Head of Strategy Alex Bayes talks tourism tech for 2019.


Building tracks, building communities: VSA Volunteers
21 Jan 2019  

Building tracks, building communities: VSA Volunteers

VSA volunteers support the Pacific tourism sector by working alongside local government and tourism operators to offer quality experiences.


From Real Journeys to Wayfare
17 Oct 2018  

From Real Journeys to Wayfare

Wayfare (noun) : to travel or the act of journeying


Watch: Waimangu Volcanic Valley launches brand refresh video
7 Aug 2018  

Watch: Waimangu Volcanic Valley launches brand refresh video

Waimangu Volcanic Valley has released its new brand refresh video.


Watch: The Rees Hotel Queenstown brand video refresh
6 Aug 2018  

Watch: The Rees Hotel Queenstown brand video refresh

The film is “a reflection of its luxury accommodation offering, award-winning food and wine, the region and its people”.


Get To Extraordinary Golden Bay
24 Apr 2018   /

Get To Extraordinary Golden Bay

Nelson Tasman locals and people from all around New Zealand have a deep love for Takaka and Golden Bay, and it’s easy to see why.                          


Behind the rebrand with Skydive Southern Alps
4 Dec 2017  

Behind the rebrand with Skydive Southern Alps

An exciting brand refresh drawing on New Zealand’s most stunning alpine scenery and boundless skies sees Glenorchy-based Skydive Southern Alps ready to make its own mark on the domestic and international visitor market.


ZEALANDIA – Only a Beginning
23 Nov 2017  

ZEALANDIA – Only a Beginning

Wellington’s wildlife sanctuary, ZEALANDIA, has put together a new promotional video to show visitors why they are bringing native wildlife back to a special valley.


PATA Global Insights: Big brands, big data, disruptive future
18 Sep 2017  

PATA Global Insights: Big brands, big data, disruptive future

The PATA Global Insights Conference provides an exciting platform for our industry leaders and decision makers to hear some fresh and insightful international perspectives.