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Tourism businesses suffer a significant drop in visitation.
But pickings are slimmer on the West Coast, particularly further south.
Regions that rode the “do something new” tourism wave last summer are not benefitting as much but there have been bright spots.
‘Overseas’ destinations around the country are continuing to see large numbers of visitors seeking a taste of exoticism, seclusion and yesteryear, according to local operators.
Tourism businesses within a few hours drive of Auckland are saying better late than never, and hoping for the increase in traffic to continue as long as possible after the visitor drought in the second half of 2021.
The recent fine weather is proving just the medicine for tourist-starved operators with outdoor offerings in Rotorua and Taupo, with one operator setting a new visitor record.