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Rotorua launches local stories campaign
7 Jul 2021   /

Rotorua launches local stories campaign

Rotorua is launching a campaign to focus on the identity of the region and the people who live there.


Wellington to launch $280k ‘classic Kiwi’ Aus campaign
27 May 2021   /

Wellington to launch $280k ‘classic Kiwi’ Aus campaign

WellingtonNZ is to launch its Wellington Welcome campaign targeting potential visitors from Australia on Monday 31 May.


Watch: Work needed to connect TFT to current tourism – Webster
20 May 2021  

Watch: Work needed to connect TFT to current tourism – Webster

There is a need to drive tourism from a community perspective not just an airline perspective, says the former co-chair of the TFT.


Campaign showcases Waitaki as NZ’s ‘sweet spot’
17 May 2021   /

Campaign showcases Waitaki as NZ’s ‘sweet spot’

Tourism Waitaki’s 16-week winter campaign will include a nine-episode web series on its website and social media channels.


Nash nixes bed taxes, puts IVL under scrutiny
13 May 2021  

Nash nixes bed taxes, puts IVL under scrutiny

The tourism minister also wants to see an expansion of differential pricing across the sector for international visitors.


New $7m Otago trail opens, Nash commits more funding
10 May 2021   /

New $7m Otago trail opens, Nash commits more funding

Another $7m will fund new and upgraded cycle and walking trails in Central Otago.


Forget Covid, glacier melt could soon hit NZ tourism
29 Apr 2021  

Forget Covid, glacier melt could soon hit NZ tourism

A new study shows NZ’s glaciers are melting faster than expected.


Inaugural lighting event to illuminate Christchurch for Matariki
29 Apr 2021   /

Inaugural lighting event to illuminate Christchurch for Matariki

The new Tīrama Mai event will feature lighting installations, projections and illuminated artworks within the central city and the seaside suburb from Friday 25 June until Saturday 10 July.


Ardern to “shamelessly” showcase south on Aus PM tour
20 Apr 2021   /

Ardern to “shamelessly” showcase south on Aus PM tour

Ardern plans to take Scott Morrison to some of the South Island’s tourist destinations.


New Great South campaign aims to “inject some immediacy”
14 Apr 2021   /

New Great South campaign aims to “inject some immediacy”

Great South’s regional tourism organisations Visit Southland and Visit Fiordland have launched their latest Southland campaign.


Watch: Did Nash announce new tourism support at TPS? He says so
24 Mar 2021   /

Watch: Did Nash announce new tourism support at TPS? He says so

The tourism minister defends his TPS speech and says he did announce new support for the sector.


Watch: Govt outlines negotiations over trans-Tasman bubble
17 Mar 2021   /

Watch: Govt outlines negotiations over trans-Tasman bubble

Talks have moved from a joint decision making framework with Australia to “more of a unilateral approach”.


TNZ tees up Sir Rod for America’s Cup singalong
8 Mar 2021   /

TNZ tees up Sir Rod for America’s Cup singalong

The agency has invested $918k to create a unique event for the regatta.


Whakatāne launches cheeky “sunniest place in the world” campaign
1 Mar 2021  

Whakatāne launches cheeky “sunniest place in the world” campaign

Whakatāne has launched a new tongue-in-cheek “sunniest place in the world” campaign.


Watch: ‘McClash’ – McClay v Nash over “hard conversations” comment
24 Feb 2021   /

Watch: ‘McClash’ – McClay v Nash over “hard conversations” comment

Tourism minister Stuart Nash faced criticism in Parliament over his “very hard conversations” comments directed at tourism operators.


Cardrona confirms Willows Quad for winter ’21
24 Feb 2021  

Cardrona confirms Willows Quad for winter ’21

Cardrona Alpine Resort will open its 65 hectare Willows Basin in time for this winter’s ski season following the installation of a chairlift.


Gold Coast pitches for Kiwis with expat community
9 Feb 2021   /

Gold Coast pitches for Kiwis with expat community

Destination Gold Coast is urging New Zealanders to visit with a new campaign video following the reopening of a one-way travel bubble between Australia and New Zealand.


TCO’s ‘Thank You’ campaign strikes a chord
4 Feb 2021   /

TCO’s ‘Thank You’ campaign strikes a chord

A campaign showcasing Central Otago locals giving thanks to visitors has exceeded expectations, says Tourism Central Otago general manager Dylan Rushbrook.


TNZ launches $166k campaign with comedian Tom Sainsbury
27 Jan 2021   /

TNZ launches $166k campaign with comedian Tom Sainsbury

TNZ has launched a campaign with comedian Tom Sainsbury, poking fun at Instagram cliches while asking Kiwis to “share something new” on social media.


Tourism Central Otago launches “gratitude” campaign
27 Jan 2021   /

Tourism Central Otago launches “gratitude” campaign

Tourism Central Otago has launched a new campaign to say “thank you to Kiwis for their incredible support since July 2020” after the receiving “record numbers” of visitors.


Watch: Air NZ, Tourism NZ seek ‘8th Wonder of the World’
3 Dec 2020  

Watch: Air NZ, Tourism NZ seek ‘8th Wonder of the World’

Tourism New Zealand and Air New Zealand have partnered in the airline’s new safety video Aotearoa, the 8th Wonder of the World to help support the domestic tourism industry. 


Central Otago Touring Route officially opens
27 Nov 2020   /

Central Otago Touring Route officially opens

The route spanned 341km from Otepoti/Dunedin to the foot of the Southern Alps at Queenstown.


TNZ teams with duo for $1.2m domestic push
28 Oct 2020   /

TNZ teams with duo for $1.2m domestic push

Dozens of operators feature in Tourism New Zealand’s new $1.17m summer domestic tourism campaign fronted by comedy duo Madeleine Sami and Jackie van Beek.


Fly through: $154m Cathedral concept revealed
23 Oct 2020  

Fly through: $154m Cathedral concept revealed

The proposed Cathedral Quarter will be “a point of pride” for Christchurch and a revitalised NZ attraction.


Second lockdown cost SkyCity $20m – CEO
19 Oct 2020  

Second lockdown cost SkyCity $20m – CEO

Graeme Stephens says Auckland’s level 3 lockdown in August cost the operator millions.


DQ launches postponed adventure campaign
19 Oct 2020  

DQ launches postponed adventure campaign

Destination Queenstown launches its Home of Adventure brand today, which was delayed from March because of the Covid-19 pandemic.


TBOP launches $100k+ ‘Sure to Make You Smile’ campaign
8 Oct 2020  

TBOP launches $100k+ ‘Sure to Make You Smile’ campaign

Tourism Bay of Plenty has launched its new Sure to Make You Smile campaign thanks to the $700,000 funding it received through the Government’s Strategic Tourism Assets Protection Programme.


Politicians trade blows over tourism in virtual encounters
11 Sep 2020  

Politicians trade blows over tourism in virtual encounters

Tourism’s political heavyweights exchanged policy blows in two virtual encounters for media and industry.


TNZ showcases Kiwi operators to the world
3 Sep 2020   /

TNZ showcases Kiwi operators to the world

New Zealand tourism operators and products from across the country will be showcased in a new series of videos as part of a campaign from Tourism New Zealand.


Davis defends AJ Hackett Bungy NZ grant in Parliament
5 Aug 2020   /

Davis defends AJ Hackett Bungy NZ grant in Parliament

Tourism minister Kelvin Davis has defended the Government’s support for AJ Hackett Bungy NZ under questioning in Parliament.


Watch: TNZ launches ‘world-first’ gaming campaign
29 Jul 2020   /

Watch: TNZ launches ‘world-first’ gaming campaign

The agency has “gamified” the NZ experience in a new $1.3m campaign to lure Australians, once travel is allowed.


Challenges remain but bolder future awaits – NRDA’s Purcell
23 Jul 2020   /

Challenges remain but bolder future awaits – NRDA’s Purcell

The region’s revival will be driven by a clearer sense of direction, says NRDA’s visitor destination manager.


TNZ launches group global promo to keep brand alive
20 Jul 2020   /

TNZ launches group global promo to keep brand alive

The campaign is a unique, joint agency effort to promote NZ’s brand on the global stage while travel remains restricted.


Watch: Tourism NZ launches domestic winter campaign
14 Jul 2020   /

Watch: Tourism NZ launches domestic winter campaign

The Do Something New This Winter campaign features winter activities across the country.


Watch: TNZ brings the curtain down on ‘Good Morning World’
16 Jun 2020   /

Watch: TNZ brings the curtain down on ‘Good Morning World’

The last video from Tourism New Zealand’s Good Morning World campaign has aired – bringing the year-long promotion to an end.


Watch: Online tool helps disabled access tourist venues
12 Jun 2020  

Watch: Online tool helps disabled access tourist venues

The Accessible Day Out library provides reviews of venues and activities around New Zealand with a focus on their accessibility features.


Watch: Enterprise Dunedin launches ‘Plan D’ campaign
28 May 2020   /

Watch: Enterprise Dunedin launches ‘Plan D’ campaign

Enterprise Dunedin has launched a new domestic marketing campaign, Dunedin, a pretty good Plan D.


Lake Wanaka Tourism launches winter ski campaign
25 May 2020   /

Lake Wanaka Tourism launches winter ski campaign

Lake Wanaka Tourism has gone live with its winter ski campaign, The Mountains are Waiting, leading with a campaign video.


TNZ launches ‘Do Something New, New Zealand’
22 May 2020   /

TNZ launches ‘Do Something New, New Zealand’

It is the first instalment of the agency’s new domestic work, focused on restarting the country’s tourism sector.


Watch: Air NZ flight experience as you never knew it
14 May 2020  

Watch: Air NZ flight experience as you never knew it

Travellers on Air New Zealand flights around New Zealand will experience a different level of service compared with pre-Covid days.


Air New Zealand marks 80th birthday amid turbulence
1 May 2020  

Air New Zealand marks 80th birthday amid turbulence

Air New Zealand has marked its 80th birthday with the release of two new videos reflecting on the history of the airline since its first TEAL flight to Sydney – a nine-hour journey using a Short S30 flying boat on 30 April 1940.


Tourism minister quizzed on Govt support for sector
30 Apr 2020  

Tourism minister quizzed on Govt support for sector

Parliament’s return on Monday saw National MP Todd McClay question tourism minister Kelvin Davis on the impact of alert level restrictions on the tourism and hospitality sectors.


ATEED lockdown promo clocks up views
20 Apr 2020   /

ATEED lockdown promo clocks up views

A video showcasing Tāmaki Makaurau Auckland while in lockdown has been viewed more than half-a-million times, says Auckland Tourism, Events and Economic Development.


Watch: DOC shutters huts, visitor centres
23 Mar 2020   /

Watch: DOC shutters huts, visitor centres

The Department of Conservation is temporarily closing its visitor centres to the public as of today, Monday 23 March, and will cancel all hut and campsite bookings from tomorrow.


“We are in crisis mode, right now” – TIA’s Roberts
6 Mar 2020   /

“We are in crisis mode, right now” – TIA’s Roberts

A panel of tourism operators is being formed to help the association deal with Covid-19’s impact on the industry.


Watch: Air NZ’s A Journey to Safety
28 Feb 2020   /

Watch: Air NZ’s A Journey to Safety

The airline’s latest safety video highlights its eight-year partnership with DOC.


Air NZ dangles economy class sleepers for Akl – NY service
26 Feb 2020  

Air NZ dangles economy class sleepers for Akl – NY service

Air New Zealand has dangled a sleeper service for economy class passengers called Economy Skynest.


WellingtonNZ partners with Bauer in $388k Aus campaign
31 Jan 2020  

WellingtonNZ partners with Bauer in $388k Aus campaign

WellingtonNZ has partnered with Bauer Media Australia in a A$375,000 (NZ$388,162) campaign to attract Australians to the capital for weekend visits during autumn.


DOC launches $5m summer drive with $150k campaign
17 Dec 2019   /

DOC launches $5m summer drive with $150k campaign

The Department of Conservation has launched a new $150,000 campaign and is ploughing a record $5m extra spend into operations as it steps up its management of visitors to New Zealand’s great outdoors this summer.


Watch: Tiaki 2 – Kiwi kids urge visitors to care for NZ
25 Nov 2019   /

Watch: Tiaki 2 – Kiwi kids urge visitors to care for NZ

The campaign has been refreshed for the summer with two new films.