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Wednesday Letter


Wednesday Letter: Govt support essential for attracting major events
27 Sep 2023   /

Wednesday Letter: Govt support essential for attracting major events

NZ must invest more in large events or it will miss out on their big benefits.


Wednesday Letter:  Developing our tourism workforce requires action
28 Jun 2023   /

Wednesday Letter: Developing our tourism workforce requires action

Universities help build future leaders and bring global perspectives and new thinking to tourism.


Wednesday Letter: Welcome back TRENZ
24 May 2023   /

Wednesday Letter: Welcome back TRENZ

A full-programme TRENZ makes a welcome return but there’s a glaring omission, writes the Ticker’s Paul Yandall.


Wednesday Letter: Fixing New Zealand’s tourism system
17 May 2023   /

Wednesday Letter: Fixing New Zealand’s tourism system

Why the sector needs to be reviewed with new governance and a sustainable funding model developed.


Wednesday Letter: Covid settings keep visitors away for longer
12 Apr 2023   /

Wednesday Letter: Covid settings keep visitors away for longer

The seven-day isolation requirement impedes tourism and is out of step with most countries, writes TECNZ’s Lynda Keene.


Wednesday Letter: How will AI transform the work of tourism professionals?
22 Mar 2023   /

Wednesday Letter: How will AI transform the work of tourism professionals?

New AI tools and insights could help the sector become more efficient and responsive.


“We can’t rest on our laurels” – TNZ’s René de Monchy on 2023
15 Feb 2023   /

“We can’t rest on our laurels” – TNZ’s René de Monchy on 2023

New Zealand’s tourism sector must work together to grow the country’s appeal in an increasingly competitive global market, writes Tourism New Zealand chief executive René de Monchy.


Wednesday Letter: NZ still a ‘dream destination’ for China
30 Nov 2022   /

Wednesday Letter: NZ still a ‘dream destination’ for China

CTS’ Lisa Li on how the Chinese visitor recovery could look for NZ tourism.


Wednesday Letter: RAL can’t just blame Covid, weather – it’s time to end the paralysis
12 Oct 2022   /

Wednesday Letter: RAL can’t just blame Covid, weather – it’s time to end the paralysis

The operator has been plagued by infighting and a legacy structure that hampered it when action was needed most.


Wednesday Letter: Thanks
14 Sep 2022  

Wednesday Letter: Thanks

Tourism Ticker’s Paul Yandall on the end of Covid, the value of visitors to New Zealand tourism, and a big thanks for your support.


“We’re more than survivors, we are going to thrive” – TECNZ’s Mehrtens
10 Aug 2022   /

“We’re more than survivors, we are going to thrive” – TECNZ’s Mehrtens

The pandemic has left the industry battered and bruised but it is now time to navigate a new future, says TECNZ’s chair.


Community, collaboration, and the challenges ahead – Aflallo
3 Aug 2022   /

Community, collaboration, and the challenges ahead – Aflallo

In his final address as president of HPNZ, David Aflallo says the holiday park industry’s ability to adapt, listen and rebuild will propel it through the recovery.


Wednesday Letter: Why high value tourism ‘starts on the inside’
4 May 2022   /

Wednesday Letter: Why high value tourism ‘starts on the inside’

NZ tourism needs to focus on professional development to upskill and transform into a high value workforce, writes Alex Dykman.


Wednesday Letter: Never mind RTOs tourism minister, where’s NZ’s DMP?
6 Apr 2022  

Wednesday Letter: Never mind RTOs tourism minister, where’s NZ’s DMP?

Nash is leaning heavily on the Tourism’s ITP but that is not a strategy for the sector, writes the Ticker’s Paul Yandall.


Wednesday Letter: As borders open, will NZ’s aviation emissions take off again?
30 Mar 2022  

Wednesday Letter: As borders open, will NZ’s aviation emissions take off again?

Flying must not return to pre-pandemic levels, writes Massey University’s Robert McLachlan.


Wednesday Letter: Two years on, options and support have withered for tourism
23 Feb 2022  

Wednesday Letter: Two years on, options and support have withered for tourism

From STAPP’s “big and fast” to the latest “small and late” plan, the government is winding down its support for tourism and, with no sign of an open border, that leaves many operators with a stark choice, writes the Ticker’s Bennett Richardson.


Wednesday Letter: Operators need to invest in more than just their business
16 Feb 2022   /

Wednesday Letter: Operators need to invest in more than just their business

The tourism recovery will require a different way of thinking and working, writes BCA’s Ben McFadgen.


Wednesday Letter: How tourism can give back to nature
9 Feb 2022  

Wednesday Letter: How tourism can give back to nature

DOC’s new boss Penny Nelson on how regenerative tourism can help the sector get through Covid to a better future.


Wednesday Letter: Business events will play crucial role in recovery
2 Feb 2022   /

Wednesday Letter: Business events will play crucial role in recovery

The sector has fallen through the cracks, and those cracks are turning into a mighty chasm, writes BEIA’s Lisa Hopkins.


Wednesday Letter: ITOs at risk in last stretch of Covid marathon…
26 Jan 2022   /

Wednesday Letter: ITOs at risk in last stretch of Covid marathon…

Inbounders are at breaking point but there are reasons to be hopeful, writes TECNZ chief executive Lynda Keene.


Wednesday Letter: A task sheet for TIA’s incoming leader
19 Jan 2022   /

Wednesday Letter: A task sheet for TIA’s incoming leader

Tourism New Zealand’s Rebecca Ingram joins Tourism Industry Aotearoa as chief executive at a pivotal period for the industry, writes the Ticker’s Bennett Richardson.


Wednesday Letter: It will be a tragedy if tourism reverts to old ways – Charlie Ives
15 Dec 2021  

Wednesday Letter: It will be a tragedy if tourism reverts to old ways – Charlie Ives

RTNZ’s Charlie Ives looks back on 51 years in tourism and travel and has a final message for the sector.


Wednesday Letter: RTOs are changing and so are we – RTNZ’s David Perks
20 Oct 2021  

Wednesday Letter: RTOs are changing and so are we – RTNZ’s David Perks

Regional tourism organisations are evolving to meet tourism’s challenges and opportunities and Regional Tourism New Zealand is changing too, writes chair David Perks. 


Wednesday Letter: Supporting the survival of tourism
6 Oct 2021  

Wednesday Letter: Supporting the survival of tourism

TIA’s Chris Roberts outlines the top 10 measures that will ensure the short-term survival of the industry.


Wednesday Letter: The world is reconnecting – NZ must too
29 Sep 2021  

Wednesday Letter: The world is reconnecting – NZ must too

New TECNZ chair Scott Mehrtens implores the government to set a date for re-opening, and it should be in Q1 of 2022.


Wednesday Letter: Why industry must emphasise ‘preparedness over prediction’
28 Jul 2021  

Wednesday Letter: Why industry must emphasise ‘preparedness over prediction’

HPNZ president David Aflallo says the pandemic has taught tourism some valuable lessons.


Wednesday Letter: The tough get going at TRENZ 2021
12 May 2021  

Wednesday Letter: The tough get going at TRENZ 2021

In a TRENZ like no other, after a year like no other, industry finally got a chance to reconnect and plot a recovery, writes the Ticker’s Bennett Richardson.


Wednesday Letter: Eggs, baskets and one positive from Covid-19
14 Apr 2021  

Wednesday Letter: Eggs, baskets and one positive from Covid-19

Queenstown must rebuild its tourism and at the same time invest in economic ‘insurance’.


Wednesday Letter: The beginning of the end
7 Apr 2021  

Wednesday Letter: The beginning of the end

A start date for a trans-Tasman bubble could mark more than just the return of Australians for New Zealand tourism, writes the Ticker’s Paul Yandall.


Wednesday Letter: Nash has his own ideas about “re-imagining” tourism
31 Mar 2021  

Wednesday Letter: Nash has his own ideas about “re-imagining” tourism

The tourism minister is cutting a unilateral path through the sector, writes the Ticker’s Bennett Richardson. 


Wednesday Letter: Minister rides into town, shoots down pleas for help
3 Mar 2021  

Wednesday Letter: Minister rides into town, shoots down pleas for help

Stuart Nash rode into Glacier Country raising hopes of support but instead he took aim at the struggling community’s pleas, writes the Ticker’s Bridget O’Connell.     


Ten Years On: Tourism fundamentally changed but on the rise
24 Feb 2021   /

Ten Years On: Tourism fundamentally changed but on the rise

It’s been a long road to recovery but momentum is building in this brand new city, writes Loren Heaphy.


Wednesday Letter: The $290m STAPP can still be rehabilitated
10 Feb 2021  

Wednesday Letter: The $290m STAPP can still be rehabilitated

How the Auditor-General’s inquiry could help some who missed out on support.


Wednesday Letter: One year on…
3 Feb 2021  

Wednesday Letter: One year on…

The Ticker’s Paul Yandall on the Government’s response to the tourism crisis a year after it started closing the country’s border.


Wednesday Letter: We did something new, and were well-rewarded
20 Jan 2021  

Wednesday Letter: We did something new, and were well-rewarded

The Ticker hit the road over Christmas and saw a stark difference in how regions were coping with the closed border.


For tourism, it’s just the end of the beginning
16 Dec 2020  

For tourism, it’s just the end of the beginning

The Ticker’s Paul Yandall looks ahead at how the industry could be reshaped post-Covid.


Wednesday Letter: HPNZ’s Brown on the focus for holiday parks
18 Nov 2020  

Wednesday Letter: HPNZ’s Brown on the focus for holiday parks

In its submission to the Tourism Futures Taskforce, Holiday Parks New Zealand focused on responsible camping, sustainability and the conservation estate.


Wednesday Letter: It’s time for a change
21 Oct 2020  

Wednesday Letter: It’s time for a change

The Ticker’s view on who should be the next minister of tourism.


Wednesday Letter: Backing tourism in a Covid world
14 Oct 2020  

Wednesday Letter: Backing tourism in a Covid world

ACT leader David Seymour on how the party plans to support tourism.


Value over quantity – Tabuteau on NZ First’s tourism plans
7 Oct 2020  

Value over quantity – Tabuteau on NZ First’s tourism plans

NZ First’s tourism spokesperson on how it plans to help drive up revenue for the industry.


Kaitiakitanga must be at the heart of tourism – Eugenie Sage
30 Sep 2020  

Kaitiakitanga must be at the heart of tourism – Eugenie Sage

The Green Party’s tourism spokesperson lays out her vision for the sector.


Tourism is a cornerstone of NZ’s economy, we will rebuild it – McClay
23 Sep 2020  

Tourism is a cornerstone of NZ’s economy, we will rebuild it – McClay

National’s tourism spokesperson lays out his vision for the sector.


Wednesday Letter: Kelvin Davis makes the Govt’s case
16 Sep 2020   /

Wednesday Letter: Kelvin Davis makes the Govt’s case

As part of our Election 2020 coverage, we hand over Wednesday Letter to each of the main party tourism spokespeople for their vision for New Zealand tourism. This week, tourism minister Kelvin Davis.


NZ’s business events industry is on its knees – CINZ’s Hopkins
19 Aug 2020  

NZ’s business events industry is on its knees – CINZ’s Hopkins

The association’s CEO on why the latest lockdown “feels so much worse” for the struggling industry.


Wednesday Letter: ‘Two-speed economy’ emerging – Boult
12 Aug 2020  

Wednesday Letter: ‘Two-speed economy’ emerging – Boult

Queenstown Lakes District mayor Jim Boult on the potential downturn in spending at the end of wage subsidies, getting events into district, and a two-speed economy.


STAPP acknowledges Māori tourism legacies – Pania Tyson-Nathan
5 Aug 2020  

STAPP acknowledges Māori tourism legacies – Pania Tyson-Nathan

The CEO of NZ Māori Tourism on the value of investing in the cultural wealth.


Wednesday Letter: More time needed for tourism to adjust
22 Jul 2020  

Wednesday Letter: More time needed for tourism to adjust

A lively school holidays and Australia’s extension of its JobKeeper programme should prompt a rethink by the Government of its suppport for tourism, writes the Ticker’s Paul Yandall.


Haka Tours’ Eve Lawrence on the needless promotion of fear
8 Jul 2020  

Haka Tours’ Eve Lawrence on the needless promotion of fear

Haka Tours & ANZ Nature Tours general manager Eve Lawrence says she is exasperated with the media coverage of the Covid-19 fallout, adding the negativity is affecting mental health and the outlook for businesses.


Wednesday Letter: TIA’s Roberts on supporting the survival of NZ tourism
24 Jun 2020  

Wednesday Letter: TIA’s Roberts on supporting the survival of NZ tourism

TIA’s Roberts on coping with Covid impacts, applying for STAPP, and lobbying “hard and relentlessly” for industry.


Why North Islanders are the key to southern recovery
17 Jun 2020  

Why North Islanders are the key to southern recovery

Southern RTOs should jointly market the South Island as a destination, say economists Peter Fieger and Tom Coupe.