18th September 2026 Pure Tūroa / SubwayNew Zealand’s first “ski-through” has opened at Tūroa, offering skiers and snowboarders free food and drinks without requiring them to leave the slopes.
29th June 2026 Pure Tūroa / TūroaMore than $1m worth of Tūroa day passes will be given away as part of this year’s Ohakune Mardi Gras, with around 8,000 visitors expected at the event on Saturday 4 July.
29th May 2026 Pure Tūroa / TūroaTūroa has confirmed a phased opening for its 2026 winter season, with facilities and activities set to come online across June and July as snow conditions permit.
6th November 2025 Investment / Pure TūroaThe operator wants to invest in infrastructure, including a new gondola for its Mt Ruapehu ski field.
18th September 2025 Pure TūroaTūroa Rail Jam is taking place this Saturday again at the base of the Mount Ruapehu ski field.
25th July 2025 Pure Tūroa / WhakapapaMt Ruapehu ski areas Tūroa and Whakapapa are both opening ski runs further up the mountain as snow-making ramps up and temperatures drop.
8th July 2025 Pure Tūroa / RALThe latest figures come as the new ski field operators face the uncertainty of iwi legal action against their concessions.
23rd June 2025 Pure Tūroa / WHLTūroa and Whakapapa say they are forging ahead for the season, even as the legality of their concessions is tested.
19th June 2025 DOC / Pure Tūroa / WHLCentral North Island iwi Te Patutokotoko has launched legal action against Conservation Minister Tama Potaka and the Department of Conservation over the ski operation concessions at Mt Ruapehu.
19th June 2025 Matariki / Pure TūroaTūroa Ski Area is expecting more than 2,000 visitors this long weekend for sightseeing, snow play and alpine adventures.
30th May 2025 Pure Tūroa / WHLWhakapapa and Tūroa on Mt Ruapehu and Mt Hutt in Canterbury are kicking off the ski season this King’s Birthday long weekend.
5th May 2025 Pure Tūroa / Ski FieldsPure Tūroa has appointed former Ruapehu Alpine Lifts boss Jono Dean its first chief executive.
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