Domestic

After three years of campaigning at home, it will focus only on promoting the country overseas from 1 July.

Tourism New Zealand wanted to continue domestic marketing work as part of its portfolio approach to key visitor markets.

The rising cost of living is turning sentiment against domestic travel expenditure, according to Tony Alexander’s latest spending plans survey.

Queenstown is one of the top winter travel destinations in the world for Kiwis, according to a Google Flight Search study.

Being unable to afford a New Zealand holiday is the main reason cited by Kiwis who are not planning to take one this year, according to Tourism New Zealand’s latest domestic research.

Other financial priorities and affordability are the top reasons preventing Kiwis from planning a holiday.

Despite borders being open, Kiwis are still enjoying their backyard and overwhelmingly agree that NZ delivers as a holiday destination.

Kiwis are as keen as ever to travel at home despite international trips becoming easier, with a new report highlighting their top experiences and activities preferences.

The reopening of New Zealand’s borders does not appear to be dampening Kiwis’ appetites for a domestic holiday, according to an industry report.

Total tourism expenditure in the Buller District increased by 9.8% in the year to March 2022.

So, how many Kiwis actually did something new? Plenty, says Tourism New Zealand.

Domestic tourism picked up a decent chunk but it wasn’t the top category, according to a new survey.

Queenstown tops Expedia’s list of top searched destinations for a 2021 holiday.

After a tough year, households are dialling up their spending on activities like dining out and other leisure activities, says the bank.

Trans-Tasman travel will bring enough business to keep the sector happy for a couple of years, says the airport operator.

But there are also domestic tourism opportunities for the country’s rural communities.

CEO Stephen England-Hall says the sector is heading for “a pretty compelling summer”.

But they do not consider themselves tourists, according to new research.

Destination Rotorua’s Andrew Wilson on new research that shows how New Zealanders want to be treated when holidaying at home.

The Government and those responsible for looking after New Zealand’s tourism future need to listen more to those with domestic tourism expertise, says Justine Gilliland.

The average daily count of domestic visitors over the winter holiday period in Queenstown was 22,300, up from 15,570 last year.

Every region recorded an increase in domestic visitors over the break compared to 2019, says Tourism NZ.