RTO

Event organisers in the Coromandel can now apply for marketing support from Destination Coromandel’s $80k Signature Events Marketing Fund.

The update and re-release of the map coincided with the opening of Northland’s newest tourism attraction, the $9.6m Manea Footprints of Kupe.

Some of the country’s leading destination marketers give their views of the new minister and his messaging.

If ever a sporting analogy can be used to summarise a year then now is the time, writes the agency.

The tourism industry has been bereft of a suite of relevant data, says DWC’s Jim Little.

New tourism development manager Lydia Stoddart said there was a lot of product in the region that people did not know about.

Destination Wairarapa GM Anna Nielson says community sentiment towards tourism was positive, with strong bookings in place for the summer season.

A lack of input into how a district was being marketed has prompted the creation of a new association.

More than 50 stakeholders and operators attended Visit Ruapehu’s fourth annual industry forum at Chateau Tongariro Hotel.

We need to keep as many operators as possible alive, says Lake Wānaka Tourism’s acting GM.

Mackenzie Tourism is today hosting its first workshop in the Capability Building Programme for Mackenzie operators.

DQ’s boss on solidifying the Queenstown brand and the launch of its ‘Home of Adventure’ campaign.

Northland Inc GM Tania Burt says the film will lift the region’s profile.

The pandemic had opened the gates for reshaping tourism as a whole sector across the country.

Raging fires across southern Canterbury have been another blow for the region’s hard-hit tourism industry.

Destination Rotorua’s Andrew Wilson on new research that shows how New Zealanders want to be treated when holidaying at home.

Northland Inc, Te Au Mārie Trust, Te Hiringa Trust and Te Puni Kōkiri have partnered to facilitate the development of a Northland Destination Management Plan for the region. 

The Get Out More NZ campaign comprised the Coastal Bay of Plenty, Hamilton & Waikato, Rotorua, Ruapehu, Tairāwhiti Gisborne and Taupō.

Great South’s GM of tourism and events on tourism’s recovery and the vital role RTOs play.

Gilliland said the approach resulted in “pathetically small” support for already-strong domestic tourism-centric regions.

New Zealanders hitting the road in the July school holidays delivered a huge spending boost for many smaller regions across the country, while key destinations including Auckland, Wellington and Queenstown continued to suffer from a lack of international spend.

Destination Queenstown has cut back its international markets team in the face of Covid-19 uncertainty.

With no international visitors, the value of NZ’s biggest city has grown to regional tourism.

The Great New Zealand Bingo Bonanza is calling on regional tourism organisations to join the initiative by submitting two free bingo activity cards in preparation for September’s launch.

Tourism Central Otago general manager Dylan Rushbrook on the power to be found in New Zealand’s smaller RTOs.

While the decision was disappointing for the region, Adcock says other Government funding will help the district’s tourism.

Enterprise Dunedin’s city marketing manager says now is the time to reset the region’s offering.

Lake Wanaka Tourism has appointed Tim Barke as acting general manager.

His departure leaves both RTOs at the hard-hit district without permanent leaders.

Now is the time to innovate, research and develop, says Hamilton & Waikato Tourism’s CEO.

While some are plugging budget gaps, others are expanding their workloads.

The average daily count of domestic visitors over the winter holiday period in Queenstown was 22,300, up from 15,570 last year.

Five agencies receive the maximum $1m each to support their destination marketing and management work.

Struggling operators are remaining open for the benefit of the wider Fiordland business community, despite it not making economic sense to do so, says Destination Fiordland manager Madeleine Peacock.

The Waikato region had the second highest level of domestic visitors during the July school holidays across New Zealand, according to a new Data Ventures report.

In a first for Queenstown Lakes, the district’s two RTOs have teamed up to launch a local campaign.

Great South and Destination Fiordland have launched the third phase of their Rediscover Southland campaign with a range of deals to encourage Southland visitation.

The agency’s new CEO John Allen outlines its visitor work and teases “something special” for the region’s operators. 

“There has been a lot of profile on Queenstown and Fiordland but Franz Josef and Fox are in the exactly same boat as those two places and need as much support as we can get them.”

The RTO chief executive on the region’s resilience, reacting to disaster and moving forward.

Job losses are coming after a “significantly larger” than expected funding cut for the RTO.

The campaign would initially target potential visitors in the Northland and Auckland market

New Zealand’s cruise standstill due to Covid-19 will leave “a big hole” for some operators in the Gisborne region, says general manager tourism at Activate Tairāwhiti Adam Hughes.

The council will take $445k from its tourism promotion budget, meaning less money for the region’s destination marketing bodies.

Lake Wanaka Tourism and Ignite Wanaka are promoting a short form video mini-series about local Covid-19 lockdown stories.

ChristchurchNZ general manager destination and attraction Loren Heaphy explains just how a new destination proposition has emerged and how a new regional collective will be launched.

Taupō District Council will take over the management of two i-SITES from Destination Great Lake Taupō from 1 July.

“This funding was completely unexpected. It was not talked about or anticipated at all that it would come to the RTOs.”

The agency is recruiting to build a domestic team along the same lines as its overseas offices.

Great South general manager of tourism and events Bobbi Brown on the tourism sector restart and the important role locals will play in accelerating its success.