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Sunday 21 April 2024
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Visit Ruapehu

Ruapehu DMP a “bold new approach” to tourism – mayor 30th March 2023 /

Ruapehu DMP a “bold new approach” to tourism – mayor

The region’s new destination management plan is heralded as a “milestone”.


Northern Explorer’s Taumarunui stop ripe for operator opportunities 17th November 2022 /

Northern Explorer’s Taumarunui stop ripe for operator opportunities

Central North Island operators in the Ruapehu region and Taumarunui are set to benefit from the scenic train’s visits.


Visit Ruapehu reveals guiding forces within DMP 26th July 2022 /

Visit Ruapehu reveals guiding forces within DMP

Visit Ruapehu says its destination management plan has a focus on reciprocity and responsibility as a result of feedback from the community.


Visit Ruapehu beefs up destination management team 27th October 2021

Visit Ruapehu beefs up destination management team

Visit Ruapehu has employed community leader and strategic consultant Erena Mikaere to help develop a destination management plan.


#FindYourAroha – Visit Ruapehu launches new campaign 23rd November 2020 /

#FindYourAroha – Visit Ruapehu launches new campaign

Visit Ruapehu has launched its latest marketing campaign for the summer season, The Aroha Is All In The Detail. 


North Island tourism operators launch Bucket List Package 8th October 2020 /

North Island tourism operators launch Bucket List Package

Three North Island tourism operators have joined forces to create The Epic Bucket List Package.


Australian ski marketing campaigns delivering for Ruapehu 15th February 2018

Australian ski marketing campaigns delivering for Ruapehu

The success of the 2017 Ruapehu Australian winter marketing campaign “Stay Taupo – Visit Ruapehu” has encouraged Tourism NZ to lead a $750,000 winter touring campaign.


Ruapehu launches new brand 12th December 2017 / /

Ruapehu launches new brand

Two milestone events in support of Ruapehu business development and Council’s goal of increasing jobs, incomes and opportunities took place at the Chateau Tongariro Hotel last week.


New tourism organisation for North Island explored 5th October 2017 / /

New tourism organisation for North Island explored

A new tourism entity to take over Visit Ruapehu and other central North Island regional tourism bodies has been proposed by Ruapehu District Council.


Award recognises Ruapehu regional tourism best practice 1st September 2017

Award recognises Ruapehu regional tourism best practice

The lead team behind the development of the ‘Ruapehu Regional Visitor Sector Development Plan and Destination Value Proposition’ are celebrating receiving a Commendation Award for Collaboration with Business, Iwi and the Community.