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Campaign

Your search for "Campaign" found 31 results


TNZ launches ‘Do Something New, New Zealand’
22 May 2020   /

TNZ launches ‘Do Something New, New Zealand’

It is the first instalment of the agency’s new domestic work, focused on restarting the country’s tourism sector.


Locals asked to Love Wanaka in alert level 3
24 Apr 2020   /

Locals asked to Love Wanaka in alert level 3

Lake Wanaka Tourism and the town’s chamber of commerce is rallying the community with the launch of a new campaign to collectively promote a “go local” approach to business as the country transitions through alert level 3.


Domestic demand, deals backbone of Rotorua’s $1m fund bid – Templer
11 Mar 2020   /

Domestic demand, deals backbone of Rotorua’s $1m fund bid – Templer

Destination Rotorua has proposed two new short-term campaigns to stimulate domestic demand as it bids for its share of $1m of government funding to offset the effect of the COVID-19 outbreak.


Air NZ new safety video most viewed in history
6 Mar 2020   /

Air NZ new safety video most viewed in history

Air New Zealand’s latest safety video has become the airline’s most viewed safety video to date.


Air NZ unveils wildlife-themed itinerary
3 Mar 2020   /

Air NZ unveils wildlife-themed itinerary

Air New Zealand has launched a bespoke itinerary that encourages visitors to experience New Zealand’s wildlife and natural landscapes.


Watch: Air NZ’s A Journey to Safety
28 Feb 2020   /

Watch: Air NZ’s A Journey to Safety

The airline’s latest safety video highlights its eight-year partnership with DOC.


Air NZ, Northland Inc, BOI Marketing Group partner for new campaign
27 Feb 2020   /

Air NZ, Northland Inc, BOI Marketing Group partner for new campaign

Air New Zealand has partnered with the Bay of Islands Marketing Group and Northland Inc. on a campaign to attract visitors to the region.


New partnership aims to boost business events in Christchurch
20 Feb 2020   /

New partnership aims to boost business events in Christchurch

With the opening of a new $475m convention centre in Christchurch just months away, three leading business events stakeholders have formed a new partnership to drive business to the southern city.


West Coast adventure up for grabs in $280k campaign
11 Feb 2020  

West Coast adventure up for grabs in $280k campaign

Destination West Coast is using $280,000 of recent Government funding to promote the region through social media and running a competition for a West Coast adventure.


DOC launches ‘poo in a loo’ campaign at Abel Tasman
4 Feb 2020   /

DOC launches ‘poo in a loo’ campaign at Abel Tasman

The Department of Conservation has installed new signs along the Tasman National Park track to encourage hikers to use toilets.


WellingtonNZ partners with Bauer in $388k Aus campaign
31 Jan 2020  

WellingtonNZ partners with Bauer in $388k Aus campaign

WellingtonNZ has partnered with Bauer Media Australia in a A$375,000 (NZ$388,162) campaign to attract Australians to the capital for weekend visits during autumn.


Colbert’s NZ coverage drives spike in Google searches – TNZ
4 Dec 2019   /

Colbert’s NZ coverage drives spike in Google searches – TNZ

US comedian Stephen Colbert’s week-long coverage of his trip to New Zealand drove a spike in Google searches, says Tourism New Zealand.


Operators invest $750k in ChristchurchNZ partnership
27 Nov 2019   /

Operators invest $750k in ChristchurchNZ partnership

Tourism operators have contributed around $750,000 to ChristrchurchNZ’s new campaign to attract young domestic visitors to the city.


Watch: Tiaki 2 – Kiwi kids urge visitors to care for NZ
25 Nov 2019   /

Watch: Tiaki 2 – Kiwi kids urge visitors to care for NZ

The campaign has been refreshed for the summer with two new films.


Watch: NZ on show to 3.5 million nightly US viewers
20 Nov 2019  

Watch: NZ on show to 3.5 million nightly US viewers

Tourism NZ invested $105k in hosting comedian Stephen Colbert and expects more than $5m in EAV.


Film project to showcase Northland to international students
19 Nov 2019   /

Film project to showcase Northland to international students

The spotlight will be on Northland in an upcoming film project produced by Study Northland – part of the Northland Inc Business, Innovation and Growth team – and Study Auckland, the study arm of Auckland Tourism, Events and Economic Development.


DQ’s Welcome to Winter campaign wins in Australia
14 Nov 2019   /

DQ’s Welcome to Winter campaign wins in Australia

Destination Queenstown’s Australia winter campaign – a short film which was launched in November last year – has won an Australian cinematography award.


Research: Tiaki could help attract high-value visitors
11 Nov 2019  

Research: Tiaki could help attract high-value visitors

The Tiaki Promise could mean more responsible and high value visitors to New Zealand, according to new research from The University of Otago. 


TNZ jumps on China’s Singles Day with $327k investment
8 Nov 2019   /

TNZ jumps on China’s Singles Day with $327k investment

Tourism New Zealand has spent $327k on a campaign to run during China’s one-day shopping extravaganza, Singles Day, in a bid to promote New Zealand as a holiday destination.


TNZ spends $105k on Colbert visit, expects $5m EAV
8 Nov 2019   /

TNZ spends $105k on Colbert visit, expects $5m EAV

The US comedian’s The Late Show is watched by around three million people each weeknight.


Watch: Colbert to film in NZ, offers late night exposure
27 Sep 2019  

Watch: Colbert to film in NZ, offers late night exposure

US comedian Stephen Colbert will visit New Zealand next month to film a series of comedy segments, exposing the country to millions of viewers of his The Late Show programme.


100 days of Good Morning World: The numbers
25 Sep 2019  

100 days of Good Morning World: The numbers

Tourism New Zealand’s Good Morning World campaign has reached 100 days and attracted 69 submissions of user-generated content to date.


Watch: Tourism NZ launches $3.5m Japan campaign
13 Sep 2019  

Watch: Tourism NZ launches $3.5m Japan campaign

The agency, the All Blacks and Air NZ have launched the ‘NZ says 39’ promotion targeting Japanese consumers.


Tourism NZ, Air NZ launch $60m partnership with US push
30 Aug 2019  

Tourism NZ, Air NZ launch $60m partnership with US push

The joint campaign is the first promotional effort arising out of a new three-year MOU.


Rotorua’s Australian roadshow hosts 300+ sellers
23 Aug 2019  

Rotorua’s Australian roadshow hosts 300+ sellers

Destination Rotorua and 15 tourism operators have hosted more than 300 sellers in an Australian roadshow this week.


Tourism NZ launches North America trade campaign
19 Aug 2019  

Tourism NZ launches North America trade campaign

Tourism NZ has launched a trade campaign for North American travel advisors.


How Australia is combating the tourism slowdown
19 Aug 2019   /

How Australia is combating the tourism slowdown

The country is seeing a similar slowdown as NZ but is taking a different approach, particularly with the youth market.


Te Radar to front $250k West Coast campaign
8 Aug 2019  

Te Radar to front $250k West Coast campaign

Tourism West Coast is working with the comedian as it looks to evolve its Untamed Natural Wilderness brand.


Air NZ’s new safety video: Air All Blacks
1 Aug 2019   /

Air NZ’s new safety video: Air All Blacks

The latest video marks the ten-year anniversary of the airline’s unique take on safety campaigns.


New ATEED partnership to capture Auckland from all angles
7 May 2019   /

New ATEED partnership to capture Auckland from all angles

Auckland Tourism, Events and Economic Development has launched a new photography competition which it hopes will highlight the city as a must-visit the destination to travellers around the world.


TNZ launches $50k business events campaign
18 Apr 2019  

TNZ launches $50k business events campaign

Tourism New Zealand has launched its annual business events campaign targeting the domestic market.