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Friday 10 July 2026
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Tourism Boost

TNZ beats visitor spend target in year marked by political priorities… 2nd December 2025 /

TNZ beats visitor spend target in year marked by political priorities…

The govt’s Tourism Boost plus $17m in IVL funding saw Tourism New Zealand shift focus to conversion in campaigns like ‘Everyone Must Go!’


RTOs secure $6m from Tourism Boost to drive international visitors into regions 14th November 2025 /

RTOs secure $6m from Tourism Boost to drive international visitors into regions

The government is investing $5.9m in four campaigns from regional tourism organisations to run from early 2026.


TAU dangles $50 regional airfares to drive North America market wider afield 22nd April 2025 /

TAU dangles $50 regional airfares to drive North America market wider afield

Tātaki Auckland Unlimited has its sights on North Americans, especially those from the States, as it starts spending $680,000 on a nationwide initiative to get them Down Under and out to the regions.


Tourism Boost fosters cooperation across top of the south as RTOs seek dispersal 2nd April 2025 /

Tourism Boost fosters cooperation across top of the south as RTOs seek dispersal

Regional tourism organisations across the top of the South Island have banded together to encourage more Australians to visit regions many leave off their itineraries due to time constraints.


Six RTO-led groups share $3m from Regional Tourism Boost 28th March 2025 /

Six RTO-led groups share $3m from Regional Tourism Boost

The new initiatives not only hopes to attract visitors but encourage them not the regions too.


Last day for Mackenzie Tourism Boost operator deals 28th March 2025 /

Last day for Mackenzie Tourism Boost operator deals

Mackenzie Tourism is inviting tourism operators to submit deals by the end of today as part of the Regional Tourism Boost campaign.


“We want to remove barriers” – Upston working on China activation 25th February 2025 /

“We want to remove barriers” – Upston working on China activation

The tourism and hospitality minister says she wants to make it easier for people from China to visit NZ.


“Regional NZ has a lot to offer” – Upston unveils $3m fund for RTO-led groups 20th February 2025 / /

“Regional NZ has a lot to offer” – Upston unveils $3m fund for RTO-led groups

The tourism and hospitality minister tells the Ticker the new contestable fund aims to drive international visitors into the regions.