Campaigns

Western Bay of Plenty economic development agency Priority One is hosting a delegation of New Zealand and Australian-based Heads of Mission, Ambassadors and High Commissioners from 37 countries this week.

New Zealand’s biggest hotel operator has signed-up one of the country’s biggest female rugby stars to promote the brand.

SOUTH launches a new ski product designed to attract Australian visitors.

A partnership between two RTOs and Auckland Airport aims to bring North American visitors to New Zealand for an “Auckland – Queenstown experience”.

Hurunui Tourism has published the official list of 150 reasons why people should visit the North Canterbury region of Hurunui.

The new campaign is released globally as NZ welcomes back travellers from around 60 visa waiver countries.

Novotel Auckland Airport, Katalyma Hotels & Hospitality, Cordis Auckland and SkyCity Hotel are among 59 accommodation providers participating in a new campaign to attract New Zealanders to Auckland.

Hurunui Tourism is calling on local tourism operators, residents and visitors to share their reasons why Kiwis should visit Hurunui.

NZSki launches a new marketing campaign that takes a spin on popular reality TV show Shark Tank.

Immigration New Zealand is working on campaigns to attract working holiday visa visitors, according to Prime Minister Jacinda Arden.

NZSki primes us all for winter with 24 hours in Queenstown.

Lake Wānaka Tourism, in partnership with creative media firm Monster Children Group, has launched an inaugural short film award worth $10,000.

Yes, it’s been a while but New Zealand returns!

A new campaign to attract Australians to New Zealand will start this week, says Tourism Minister Stuart Nash.

Jetstar has launched a promotion that will offer the return leg of all domestic flights for free over the May-July and July-September periods.

So much to see and do, as seen in this joint top of the south road trip campaign encompassing Marlborough, Kaikoura, Hurunui, West Coast and Nelson.

Destination Gold Coast makes an emotional pitch for Kiwi visitors, heading back there again without needing to self-isolate upon their return to New Zealand.

Jetstar is offering $22 fares on sale from 12.00am today, 22 February, to 11.59pm tonight.

Destination Queenstown has launched a new video series celebrating those within the visitor industry.

The Coromandel tourism industry is counting on a busy summer after visitor spend fell 34% between August and October 2021, compared with the same period last year.

Tourism Australia launches a A$4m campaign to drive visitation from Singapore.

Hospitality venues and accommodation operators will this week start a campaign to re-open their doors.

Development West Coast’s Holiday Booster campaign is offering $100 off tourist packages to entice people to explore the region over summer.

Nelson Regional Development Agency has launched its One Hundred Ways domestic campaign designed to showcase the diversity of experiences on offer in Nelson Tasman.

Kāpiti Coast District Council has launched a new marketing campaign to highlight new or little know features of Kāpiti Island.

Wellington social enterprise GOOD Travel has entered into a partnership with GO Rentals to allow touring the South Island in a Tesla Model 3 electric vehicle.

Hamilton & Waikato Tourism has re-launched its Mighty Local website to showcase non-essential businesses in the region and encourage people to ‘buy, eat, shop and visit local’ at alert level 3 and lower.

Tourism New Zealand will assess any live domestic marketing following New Zealand’s move to Covid-19 alert level 4 lockdown.

Visitors are being offered a free $50 fuel voucher to entice them to visit South Westland.

Jetstar has released 40,000 low fare tickets, starting from $32, across five domestic routes as part of its Explore NZ Sale campaign.

Second phase to promote accommodation, food activities and local attractions using photos.

Social media spend is the biggest component in a year when the agency marketed mainly at home.

Rotorua is launching a campaign to focus on the identity of the region and the people who live there.

Queenstown Lakes has launched a campaign to attract business leaders, employers, and talent to the district to help diversify its economy from tourism.

Tourism New Zealand says it has four areas of focus to further develop the domestic work it started a year ago.

And stimulating the domestic market remains a top priority for the agency, says chief executive René de Monchy.

‘Recharge in Kapiti’ campaign with prizes valued at $2000, with entries closing 20 June.

Venture Taranaki has made available over 400 assets and resources as part of its new Taranaki Story initiative to support regional enterprises.

WellingtonNZ is to launch its Wellington Welcome campaign targeting potential visitors from Australia on Monday 31 May.

The campaign aims to streamline booking processes and get people on the road quickly.

Tourism Waitaki’s 16-week winter campaign will include a nine-episode web series on its website and social media channels.

The new campaign would launch on 23 May in New Zealand and Australia.

New campaign aims to drive visitation to region, runs to 30 June.

Tourism New Zealand has turned on its new Recharge Season campaign, which asks Kiwis to take an ‘active break’ instead of a ‘flop and drop’.

The lack of a new Tourism New Zealand campaign into the Australian market following the start of the trans-Tasman bubble has raised questions in Parliament.

The agency says it is “excited to explore opportunities” with Amazon to promote NZ in key visitor markets.

‘Active Recharge’ will target Kiwis who can holiday outside typical travel periods.

Great South’s regional tourism organisations Visit Southland and Visit Fiordland have launched their latest Southland campaign.

A new creative platform is scheduled for early May lift-off, says Tourism New Zealand general manager for Australia, Andrew Waddel.

Richie and Gemma McCaw team up with TNZ to list their top 10 must-do’s in New Zealand.