28th April 2020 Hospitality / WREDAWellingtonNZ is offering meal delivery rebates to eateries across the region for the two confirmed weeks of Covid-19 alert level 3, starting today.
4th November 2019 isite / WREDANew initiatives, major events and booming cruise all contributed to significant gains.
4th October 2018 International Students / WREDAChinese creative and digital students are being wooed by a new campaign highlighting Wellington as an “outstanding” education destination.
6th September 2018 People / WREDAJo Heaton has been promoted to the newly created role of Tourism and Visitor Economy Manager in a restructuring of the Wellington Regional Economic Development Agency.
5th September 2018 Campaigns / WREDAA Wellington Regional Economic Development Agency-led media blitz has delivered more than $66m of promotional editorial coverage for the capital in the last 12 months.
14th August 2018 Conferences / WREDAThe Wellington Regional Economic Development Agency has made a new pitch for business events following a bumper year for the activity in the capital.
19th July 2018 China / WREDAWREDA has ramped up its China marketing effort with its first Mandarin-speaking specialist hire.
16th July 2018 China / WREDAA new ‘Team Wellington’ initiative has provided funding of $2.5m for the promotion of the capital in overseas markets.
8th June 2018 WREDAA new $12,000 campaign to promote Kāpiti to Australians has been launched as Wellington Regional Economic Development Agency continues to drive visitation around the region.
28th May 2018 WREDAStop panicking Rhys – New Zealand is back on world maps thanks to Wellington being named the best city in the world to live.
9th May 2018 WREDATe Papa and WREDA have joined forces for New Zealand Sign Language Week to give 36 hearing-impaired Wellingtonians a free behind the scenes tour of the national museum’s back-of-house collections.
27th April 2018 WREDAA new WREDA-commissioned report shows Wellington is missing out on large performances, family and sport events because it doesn’t have the right-sized venue.
20th April 2018 Wellington Convention Centre / WREDAWellington’s new economic development and tourism boss has laid out the business events case for a new $165m convention centre in the capital.
6th April 2018 WREDAVisitor spending in the Wellington region has smashed through the annual $2.5 billion barrier for the first time as both international and domestic visitors flash the cash.
5th April 2018 WREDADerek Fry, who finished his interim chief executive role at WREDA last week, argues the delayed Wellington Airport runway extension is important if the capital wants to get its fair share of tourism.
4th April 2018 Jim Beam Homegrown / WREDAJim Beam Homegrown will this year pump millions of dollars into the local economy with three-quarters of fans rocking out on the waterfront coming from outside the Wellington region.
29th March 2018 WREDADrag queens, skateboarders and a comic give Wellington’s new $390,000 winter campaign launching today a diverse sub-cultural edge.
2nd March 2018 Art / WREDAA programme to make arts and culture available to a wider audience is part of an initiative to mark the numerous cultural milestones being celebrated in Wellington during 2018.
9th February 2018 WREDALord of the Rings characters and Waitangi Day celebrations may sound like an unlikely mix but it’s what 2.4 million viewers of Australia’s Sunshine breakfast TV show enjoyed this week.
31st January 2018 Australia / Destination Marlborough / TNZ / WREDAA new $500,000 campaign that aims to increase Australian visitors to New Zealand in the autumn is set to launch next week.
19th December 2017 WREDALance Walker has been appointed the new chief executive of the Wellington Regional Economic Development Agency, WREDA.
Wellington bustles with creativity and that message is being relayed loud and clear to Australians in Wellington Regional Economic Development Agency’s latest tourism campaign.
